They hate sharia, and especially hate the laws regarding apostasy.
They do not want to see the return of Islamic imperialism. This is why they are trying to draw attention to videos like the following.
The internet seems to be Islam's kryptonite. The more Islamic countries try to suppress criticism of Islam, the more Muslims are drawn to reading articles and watching videos like this.
(See also the YouTube video "Why Muslim Apologists Lie: David Wood Explains Islam's 99 1 Rule"). The following film has caused many Muslims to question what they have been told by their imams. Have Muslims Been Praying In The Wrong Direction For Over 1000 Years? | Sacred City
Most Muslims have very little knowledge about what is in the Islamic texts. When they discover some of the weird things that are in them, they often become disenchanted with Islam.